Sensitive Information and Criminal Records
To give you a quote and manage your insurance policy, we may need to ask for sensitive personal details. This could include your health (like medical conditions) or any criminal convictions or offences.
Where we collect special personal data and criminal conviction or offence data to provide you with your quote and your policy, we process this data because it is in the substantial public interest to do so for the purposes of advising on, arranging, underwriting or administering an insurance contract.
We may also keep this data to help with legal claims or to prevent and detect crime, including fraud.
Payment and Card Information
We use your payment details to manage any money owed under your policy. This might involve sharing your payment information with banks, credit agencies, or debt collectors to help with things like processing payments, refunds, or handling claims.
If you have taken out credit you can find further information within the credit agreement.
If you’ve agreed to let us store your card details, we’ll use them to renew your policy, process refunds, or collect any extra charges. We’ll always let you know before taking a payment and give you a chance to make other arrangements if needed.
Marketing
When you request your quote, you will be given an opportunity to confirm whether you are happy to receive marketing material from us. If you confirm you are happy to receive this material, we will use your postal address, email address and telephone number to send you marketing materials by post, email, telephone call or SMS. We do not pass your data to third parties for marketing purposes.
You can change your mind at any time by logging into My Account and updating your preferences. You can also unsubscribe from emails by clicking on the unsubscribe link on any marketing emails that we send you or by contacting us.
This will not impact any communications that we need to send you for the purpose of your policy, for example communications about your renewal, updates about your policy or information about any quotes we’ve provided to you.
We use the data we hold to help us understand our customer demographic to help us improve the services that we provide to you and to help us target our advertising and marketing so that we show customers adverts or marketing which may be more relevant to them. We may sometimes work with carefully selected third parties to do this for example using advertising services provided by organisations such as Google and Facebook and may share data with them to carry out this research and analysis, however, will not sell your data to third parties for them to market to you.
Research and Analysis
Sometimes we may contact you by post, email, or phone to ask for feedback or invite you to review our services. We may also ask research companies to do this on our behalf.
We use data from your quotes, policies, and claims to improve our services and products. We may share this data with our insurance partners, usually in a way that doesn’t identify you. This data won’t be used to make decisions about you personally.
We also look at how you use our website to help us improve it. We do this because it’s in our business interest to make our services better. We take care to protect your rights when using your data this way. If you don’t want to be contacted for research, just let us know.
After you buy or renew a policy, we may ask a third party to invite you to leave a review of our service.
Competitions and Special Offers
We may share your data with trusted partners to apply discounts or memberships to your account. This helps us give you the right price for your policy.
If you enter a competition or special offer, we’ll use your personal details (like your name and contact info) to run the promotion. We might need to share your data with others, like suppliers, to send you a prize.
Sometimes, our website may let you send a page to a friend. If you do this, please make sure your friend is okay with it. We’ll include your name in the message, so they know who sent it.
Automated Decision, Profiling and Artificial Intelligence (AI)
When you ask us for a quote, apply for insurance, make changes to your policy, or renew it, we sometimes use computer systems to make decisions automatically. This means a computer—not a person—reviews your information to help us decide things like:
- Whether we can offer you insurance
- How much your policy will cost
- Whether you’re eligible for a credit agreement to pay in instalments
- Whether there are any signs of fraud or unusual activity
This is called automated decision-making.
Markerstudy Group will perform necessary checks when utilising AI models to comply with data protection laws and relevant regulations prior to any processing. Data security and encryption will be applied to any personal data used.
Types of processing we may perform:
- We use this kind of technology because it helps us quickly and fairly assess your insurance needs. The system looks at lots of details, like your personal info and vehicle details, to work out your quote and policy terms.
- We may check your information against our own records and trusted third-party databases (including public ones) to make sure everything is accurate and we’re pricing our products appropriately.
- If something in your information looks suspicious or doesn’t match what you’ve told us before, our system may flag it for fraud or money laundering checks.
- We also use your data to help us improve our services. This includes using AI and machine learning to analyse trends, train our systems, and better understand our customers.
- These tools help us manage claims, predict what products people might need, and spot false claims. We also use them to make sure our data is accurate and up to date.
Because of these automated checks, we might:
- Offer you a specific price or policy terms
- Adjust your premium
- Decide not to offer you insurance.
We always follow data protection laws and take steps to keep your information safe and secure.